Business / problem drafting - Draft

Duration: 2 weeks
Input: A <a class="x:focus-visible:nextra-focus x:text-primary-600 x:underline x:hover:no-underline x:decoration-from-font x:[text-underline-position:from-font]" href="../Theory/Hint">Hint or nothing
Output: A problem ready for <a class="x:focus-visible:nextra-focus x:text-primary-600 x:underline x:hover:no-underline x:decoration-from-font x:[text-underline-position:from-font]" href="/business-design">Business Design
Example: <a class="x:focus-visible:nextra-focus x:text-primary-600 x:underline x:hover:no-underline x:decoration-from-font x:[text-underline-position:from-font]" href="/business-drafting-example">Business Drafting Example
Template: xxx

Starting with a well defined and understood Jobs to be done can save a lot of time and drastically increase the quality of the project.

The goal of this step is to come up with a new Jobs to be done, tackling a real problem to solve.

Define the Innovation scope
Identify and define the Customer segment
Check the Innovation scope filter
Identify the different Dimension of the combination of your Innovation scope and Customer segment.
Write 5-7 Jobs to be done, all tackling a different Dimension.
Flag the most relevant Jobs to be done - to help you focus on later on.
Good practice: write down your thoughts, your first opinion, ideas, sparkles, risks, …
Identify and list all your easy access leads you have in mind for the Draft interviews.
Run the Draft interviews. You might discover new Jobs to be done, or reprioritize your flagged ones.
Did you discovered a new Jobs to be done ? Please, try to run 1 or 2 more Draft interviews.
Are you feeling excited you think you have something ? Create a One pager.
Present your One pager to the team.

Next steps: Business Design

To do: